My 2D Window Display

Final illastration of my window display:


Very pleased with the out come, would love to create this in real life, all there is to do now is print it off and mount it on a A3 mount board.

Miss Selfridge

1965-1969

Selfridges was given a desperately needed make-over. In the youth-led fashion boom of the Sixties the store – under the direction of Winifred Sainer – opened Miss Selfridge in 1966. With its own entrance in Duke Street, a mezzanine
coffee bar, specially mixed music and an exclusive Pierre Cardin department, Miss Selfridge was a bold gesture by a big department store to challenge the rise of small, fashion boutiques.
In 1969, the store's 60th birthday – its Diamond Jubilee – was celebrated with a lot of the old flair. Exhibitions of jewels drew crowds, while major cosmetics brands like Orlane and Charles of the Ritz created exclusives for the store.
1960-1969
1970s
Building development included the Selfridge Hotel, which opened in 1972. Within two years, London would be off the tourist map as Britain was affected by industrial turmoil and the intensifying of IRA activity. In December 1974, Selfridges was bombed. There were very few injuries amongst the shoppers and staff and by the next day, it was 'business as usual.'
"Television is here," Gordon Selfridge had said when he launched the store's ground-breaking inter-active studio in 1939. "You can't ignore it." By the Eighties – the decade when shopping went turbo-charged – it was propelled on its way by the weekly fix of TV's Dallas and Dynasty. At the time when fashion on the box was about big hair, big shoulders – and big budgets – Selfridges became the first British department store to advertise on television.


Miss selfridge window displays are also really good, love the way they put outfits together personaly sells really well with me, Miss selfridge is more for the younger shoppers. Miss Selfridge displays have really sronge outfits on the manaquins and a bring printed poster in the background, and if there is a sale you will always know about it because you carnt miss the posters or website is covered in red! I have taken inspiration from these window displays on colours and positioning.


hear are some examples of window displays:

Screen Shots of the Making

Process of the making....


First I started to look on google images for the basic stuff to but the illastration together.

I started off with this selfridges window display, I liked the outside of the image such as the edges and the ground, but when putting it together it needed a ceiling to look more realistic, as you can seein the next image below:-
This is another Selfridges window display which helped me out layout my display, I combined the 2 together and used the inside of this below and the outside of the above, which worked really well.

Using the cut out tool on photoshop getting rid of the white background to make the iteam look more realstic and profetional.
When placing the images and clipping masked them it needed something to make it abit more 3D, so I went on photoshop and played around with the effects, first I got carried away and used a really thick, bright shadow but thought it looked too atifitail so i just used the inner glow tool very lightly and worked really well and made a difference.

Fashion Inspiration

Inspiration on what to hang in the window display as I have decided I am not going to use manaquins, as alot of selfridges window displays they hang things rather than use manaquins.

Celebrities are always a good way to look at for something thats in and new, and thats why i have looked at them, but not always the case because I wanted to look at normal people and what they are wearing highstreet fashion, so mixing both influenses can come up with something unique.

I looked through all these images everyone one of them hepled me decied what i was going to do and what kind of character and theme I wanted in the window, also the kind of style and alot of people wore short denim jeans with a loose vest top or colourful top, very cashual and cool. Have sun glasses and summer hats just really makes a diffence to add so will definately be adding them in, the wellies are a must think i am going to use power flower patterned wellies. you see quite alot of people with cans so i am thinking to hang cans of beer hanging by the clothes, because thats what really happens in the festivals.

Inspiration

2D Window Displays

I was going to do my window display on Valentinesday Day but I thought if you were working profetionaly you would have done that by now and would be thinking of summer 2012, so that is what I have done and decided to do a summer festival theme.

I found inspiration from festival wedsites such as:

• Reading Festival
• Glastonbury
• Creamfields

Here are some print screens of the websites:

Glastonbury website gave me the most inspiration, the kind of sketchy looking style and lots of grass, they all obviously show images of the crowd at the event and this made my mind up what im going to have on the walls of the display, and also looked through some of the gallery images on each website and looked at what everyone was wearing and this helped me alot on what iteams I should put in the display, also nearly in every image you can see some sort of alcohol which is something i might include, to make the display more fun and festive like.

What selfridges Sell

What do we Sell?

(alot)

Womens, Mens and Kids stuff

Denim

Shoes

Bags

Dresses

Coats

Tops

Jackets

Shirts

Ties

Formalwear

Cufflinks

Luggage

Nightwear

underwear

sleepwear

Watches

Accessories

Lingerie

Knitwear

Beauty Products

Hair Care

Cosmetics

Fragrences

Skin

Body Care

Nail Care

Tanning Products

Candels

Cook Shop

Dining room products

bedroom

Stationary

Travel

Gifts

Hampers

Sweets

Food & Drink

Alcohol

Lighting

You also shop Online www.selfridges.com

Andrew Meredith (photographer)

His Biog and some images he took of selfridges....